Social Media Ad Overwhelm: Helping You Find Clarity
When are in the midst of a global pandemic. This means many businesses are struggling to stay afloat and are transitioning to an online presence. It can be incredibly overwhelming to transition your entire business online.
You are learning a ton of new programs, you are rethinking your business models, you are trying to figure out how to stay in front of your audience in a world that no longer allows the same type of gatherings or presence between business and clients.
If you have tried social media marketing it can be even more overwhelming. You may be asking yourself what is a campaign, what is an ad set, what should I include in my ad?
It can be hard to know where to begin.
There are over 11 different campaigns on Facebook and Instagram and each one has a unique goal. You would pick a particular campaign based on what action you want someone to take when they see your ad.
Are you wanting them to donate to your organization?
Are you wanting them to subscribe to your email list?
Are you hoping to reach more new people?
Each goal has a different campaign. That is why I created this Free Guide that will give you more clarity about running Facebook & Instagram ads. This guide will explain the 11 different types of campaigns getting you one step closer to running successful ads.
The first step in running a successful ad is choosing the correct campaign-not boosting posts. When you boost a post you are only asking people to like, comment, or share that particular post. Which means Facebook will show your ad to the people who are most likely to take that action. If you want to drive traffic to your website, make more sales, or gain more email subscribers; you would want to use a different ad campaign.
I want to serve you as best I can during this season, so when you sign up for the freebie not only will you receive the PDF guide explaining the 11 different campaigns. You will also get premiere access to a 13-minute training video where I sit down with you and teach you how to get the most out of the guide. I also share more details about each campaign and how to access the campaign types.
I know that these are unprecedented times and I want to serve you as much as I can so be looking for weekly content to educate, entertain, and empower you!
If you have a specific question about Facebook & Instagram ads do not hesitate to reach out. Email me at [email protected]